Client: memo AG – online shop for sustainable office supplies
The main project goal was to develop a corporate guide for all communications and marketing media – website, catalogue, newsletter, mailings. The central challenge was to combine the specialty of memo, namely sustainability, with the company’s other qualities and to communicate this combination to the memo’s wide target group – with word/text, image/graphics, structure, layout and main content/arguments.
To do so, econcept developed a sustainability style book.
Agim
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